Neopay acquires noon payments (65% stake)
Embedded payments platform and e-commerce gateway with merchants in the UAE, Saudi Arabia and Egypt, built as the payments arm of the noon marketplace. Neopay takes 65 percent and noon's parent reportedly keeps 35 percent; subject to regulatory and antitrust approvals.
Source: Zawya (company release) →The seller took a majority deal and kept a real piece of the upside. You do not have to sell 100 percent to get liquidity and a bigger partner, and this is the second Middle East gateway deal in a month after PayTabs and Amazon Payment Services.