733Park
Consulting

Exit readiness consulting for founders who want a premium, not just a sale.

The work that sets your price happens before the process starts. We help payments, fintech, AI, and vertical SaaS founders get ready 12 to 36 months out.

Why the price is set before the process

Most founders meet an M&A advisor when they are already ready to sell. By then the number is mostly set. The decisions that move it, recurring revenue, customer concentration, margin, clean books, a growth story a buyer can underwrite, take months to fix.

Exit readiness consulting is the work of closing that gap before you go to market. We build it backward from how your most likely buyer will value the business, then help you put the pieces in place while you still have time.

We have closed 200+ deals in payments, fintech, AI, and vertical SaaS. We know what buyers in these sectors reward and what they quietly discount. That is the difference between a company that is for sale and one that is ready to sell.

What we work on

  • Revenue quality. Moving one-time revenue to recurring and lifting net revenue retention.
  • Concentration risk. Reducing reliance on a single customer, partner, or bank.
  • Financial cleanup. Add-backs and quality of earnings, so the books hold up in diligence.
  • The growth story. A plan the acquirer can actually underwrite, backed by data.
  • Structure. Cap table, contracts, and change-of-control terms that will not slow a deal down.

Who it is for

Founders in payments, fintech, AI, or vertical SaaS who are 12 to 36 months from a possible sale and want to control the outcome instead of reacting to the first offer that lands.

What we do not do

We are not a FINRA-registered broker-dealer and we do not raise capital. Exit readiness is advisory work that gets your company ready. When it is time to run the sale, we do that too.

Related reading

$10B+
Transaction volume facilitated
200+
Deals closed
80%
Close rate on deals taken to market
25+
Years of payments M&A expertise
FAQ

Exit readiness questions founders ask

What is exit readiness consulting?
It is the advisory work of preparing a company to sell for a premium, usually 12 to 36 months before the transaction. It covers revenue quality, customer concentration, margin, financial cleanup, and the growth story, all built around how your likely buyer will value the business.
Who needs an exit readiness consultant for a payments company?
Any payments, ISO, or merchant-portfolio owner who is a year or more from selling and wants the best outcome. Payments businesses have specific value drivers, residual quality, processor relationships, and attrition, that buyers look at hard. Getting them right before going to market changes the price.
How far ahead should I start?
If you are within 36 months of a possible sale, you are in the window. Most of the work that lifts the multiple takes 12 to 24 months to show up in the numbers, so earlier is better. The first conversation is short and free.
How much value can exit readiness actually add?
It depends where you start. In our experience the gap between a prepared and an unprepared version of the same company often runs 20 to 40% of enterprise value. The levers are the same ones buyers use to set their offer: recurring revenue, retention, concentration, and a credible growth plan.
Is this different from running the sale?
Yes. Readiness happens before a process starts and shapes the range you can sell into. 733Park does both, so the prep is aligned with the eventual sale strategy instead of handed off cold to a banker who was never involved.
What does it cost?
Exit readiness and valuation work is usually fixed-fee, agreed and documented up front. Sell-side representation later is a retainer plus a success fee. We are clear about all of it in the first conversation.

Start with a confidential call.

We will tell you where you stand and what the next 12 months should look like. The first conversation is free.

Speak with Lane