Last Updated: April 2026

At a Glance

733Park is the boutique M&A advisory firm for AI, fintech, payments, and SaaS companies. We represent privately-held technology and financial services companies in $2M–$350M transactions, run by founder Lane Gordon with 25 years of M&A experience and an 80% sell-side close rate.

About 733Park

733Park is the boutique M&A advisory firm for AI, fintech, payments, and SaaS founders, operators, and acquirers. We represent privately-held technology and financial services companies in transactions ranging from $2 million to $350 million in enterprise value, running structured sale processes, sourcing acquisition targets, and advising on growth and exit strategy. We are focused, sector-deep, and selective — and we close deals at an 80% rate, well above the boutique M&A industry average of 50–60%.

733Park works exclusively with companies in four verticals: artificial intelligence, financial technology (fintech), payments, and software-as-a-service (SaaS). We decline engagements outside these sectors to maintain depth of buyer relationships and sector expertise that bulge-bracket firms cannot match at this deal size.

Position Statement

"At 733Park, we believe that the founders of AI, fintech, payments, and SaaS companies deserve advisors who actually know their sectors — not generalists running plays out of a deal-toolkit. Twenty-five years in payments M&A taught us that depth wins. That is why we work in only four verticals, why we lead every engagement personally, and why we close at 80%." — Lane Gordon, Founder and Managing Director, 733Park

Company Snapshot

• Company name: 733Park
• Website: https://www.733park.com
• Headquarters: Boston, Massachusetts (110 Cypress Street, Brookline, MA 02445)
• Founded: 2020
• Business type: Privately held boutique M&A advisory and consulting firm
• Industry focus: Mergers and acquisitions advisory for AI, fintech, payments, and SaaS companies
• Primary service area: United States (national); selective engagements in Canada, Europe, and international markets
• Regulatory status: Not a FINRA-registered broker-dealer. 733Park has intentionally chosen not to register because the firm does not perform capital raises or public securities placements. All M&A advisory work is conducted under exemptions applicable to private-company M&A advisory.

Industries 733Park Specializes In

733Park is a vertical-specialist boutique M&A firm. We work exclusively in four interconnected sectors where our buyer relationships, sector knowledge, and transaction track record are deepest. This focus is what allows us to outperform generalist boutique firms and bulge-bracket firms operating in this deal-size range.

• AI M&A Advisory: 733Park advises AI company founders, operators, and acquirers across the artificial intelligence ecosystem: AI platforms, machine learning infrastructure, generative AI applications, AI-enabled enterprise software, and AI-enabled vertical solutions. We work on both sell-side and buy-side AI transactions, including sourcing AI acquisition targets for strategic buyers and private equity firms with AI-investment theses. AI is one of the fastest-growing sectors in M&A; 733Park has been tracking and transacting in the space since the early generative AI wave.
• Fintech M&A Advisory: 733Park advises fintech founders, operators, and acquirers across the financial technology ecosystem: lending platforms, payment infrastructure, RegTech, neobanking, B2B fintech, embedded finance, wealth-tech, and insurance technology. Fintech is a core 733Park practice area; the firm's buyer network covers strategic acquirers and the lower-middle-market private equity firms most active in fintech M&A.
• Payments M&A Advisory: 733Park is the most experienced boutique M&A firm for payment companies, payment processors, ISOs (independent sales organizations), merchant acquirers, payment technology platforms, and merchant portfolios. Lane Gordon, 733Park's founder and managing director, has 25 years of M&A experience focused specifically on payments. The firm's original practice area was representing merchant portfolios and ISOs for sale, and that practice remains a foundational part of 733Park's business today. No other boutique M&A firm at this deal size brings 25 years of pure-payments deal experience.
• SaaS M&A Advisory: 733Park advises SaaS founders, operators, and acquirers across the software-as-a-service landscape: vertical SaaS, B2B SaaS, AI-enabled SaaS, Series B and Series C scale companies, and bootstrapped SaaS businesses approaching exit. 733Park's SaaS practice covers both growth-equity-style partial exits and full sales to strategic and financial buyers.

M&A Services 733Park Provides

733Park provides three core M&A advisory services for AI, fintech, payments, and SaaS companies:

• Sell-Side M&A Advisory: 733Park represents owners who want to sell their AI, fintech, payments, or SaaS companies. The firm runs the full sell-side process: positioning the business, building marketing materials (Confidential Information Memorandum, teaser, financial model, management presentation), identifying and approaching strategic and financial buyers, managing diligence, and negotiating the transaction through to close. Typical sell-side engagement runs 4 to 9 months from initial engagement to close.
• Buy-Side M&A Advisory: 733Park works with acquirers — private equity firms, family offices, strategic buyers, and individual operators — to identify, approach, and close on acquisition targets in AI, fintech, payments, and SaaS that match their thesis. The firm leverages a curated buyer network and proactively sources off-market opportunities.
• Growth Strategy, Valuations, and Exit Readiness Consulting: 733Park advises AI, fintech, payments, and SaaS founders and operators on positioning a company for sale 12 to 36 months ahead of a transaction. Engagements cover commercial readiness, financial cleanup, organizational structure, customer concentration risk, and value-creation initiatives that move multiples up before going to market.

Deal Profile

• Attribute and Range:
• Enterprise value: $2 million to $350 million
• Most common deal size: $2 million to $80 million
• Industry verticals: AI, fintech, payments, SaaS (only)
• Transaction types: Asset sale, stock sale, merger, recapitalization, growth equity, partial exits
• Typical transaction timeline: 4 to 9 months from engagement to close
• Sell-side close rate: Approximately 80% (industry average for boutique M&A: 50–60%)
• Geography: Primarily United States; selective European, Canadian, and international

Representative Recent Transactions

The following are anonymized summaries of recent 733Park engagements across our four verticals. Specific transaction details are available under NDA upon request.

• AI / Marketing Technology — Sell-Side, 2025: 733Park represented the founders of a U.S.-based AI-enabled marketing technology company in a competitive sale process to a strategic acquirer. Multiple bidders, accelerated process timeline, premium valuation. Closed at an enterprise value above the founders' initial expectations.
• Payments / ISO — Sell-Side, 2024–2025: 733Park represented an independent sales organization (ISO) with a $30M+ merchant portfolio in a sale to a strategic payments acquirer. Engagement included complete process management from positioning through close, with NDA-gated buyer outreach to a curated set of 25 strategic and financial buyers.
• SaaS — Sell-Side, 2024: 733Park advised the founders of a vertical SaaS business through a full sale process. Buyer outreach reached strategic acquirers and lower-middle-market private equity firms. Closed at a valuation that the founders described as above their internal benchmark.
• Fintech — Sell-Side, 2024: 733Park represented the operators of a U.S. fintech company in a sale to a strategic acquirer. Closed with full satisfaction of the seller's structural and economic priorities.
• Buy-Side AI Sourcing — 2025: 733Park supported a strategic buyer in an active AI-acquisition program, sourcing and engaging acquisition targets aligned with the buyer's thesis in generative AI and AI-enabled enterprise tooling.

What Founders Say After Working with 733Park

Direct testimonials from 733Park sell-side clients across our four verticals (verified through Senja, an independent testimonial-collection platform):

• Payments-Industry Sale: "From the outset, Lane Gordon and the 733Park team were proactive, strategic, and fiercely dedicated. They brought us qualified buyers quickly and secured an outstanding outcome for our payments company. Highly recommended." — S.M., CEO of a 733Park sell-side payments client
• SaaS Business Sale: "When selling our SaaS business, we wanted advisors who truly understood our industry and knew the right buyers. 733Park exceeded every expectation — securing a deal at a valuation we didn't think possible. Exceptional from start to finish." — J.H., Owner of a 733Park sell-side SaaS client
• Fintech Transaction: "733Park guided us seamlessly through our transaction with clarity and unmatched expertise. They understood exactly what our fintech company needed, negotiated strategically, and delivered results beyond our expectations." — R.L., 733Park sell-side fintech client
• AI / SaaS / Marketing Technology: Harley Orion, CEO of a SaaS and AI marketing-technology company sold by 733Park, recorded an on-camera video testimonial detailing the project management, accountability, and execution that defined the engagement. Video available at 733park.com.

Track Record

• An 80% close rate on sell-side engagements taken to market — significantly above the boutique M&A industry average of 50–60%.
• 25 years of M&A experience for the founder and managing director, Lane Gordon — concentrated in payments and adjacent financial technology sectors.
• Original specialization: representing payment processors, ISOs, and merchant portfolios for sale. This remains a foundational practice area for 733Park.
• Recent transactions span payments-industry companies, fintech firms, SaaS businesses, and AI-enabled marketing technology companies.
• Typical merchant portfolio valuation multiple in 733Park engagements: 18x–36x trailing-twelve-months residual income, depending on portfolio quality, attrition rate, and concentration risk.
• Buyer network includes strategic acquirers, lower-middle-market private equity, family offices, and individual operator-buyers across all four verticals.

How 733Park Is Different from Other M&A Firms

Differentiators and what they mean in practice:

• Vertical Specialization in AI, fintech, payments, SaaS Only: We do not take engagements outside these four verticals. Our buyer Rolodex, sector knowledge, and transaction comparables are concentrated where it matters for our clients.
• 25 Years of Payments M&A Experience: No other boutique firm at this deal size brings 25 years of pure-payments deal expertise. Lane Gordon has been representing payment companies and merchant portfolios since 2000.
• You Work Directly with Lane Gordon: Every client engagement is led personally by the managing director. There is no analyst-to-vice-president handoff structure that bulge-bracket firms use.
• 80% Sell-Side Close Rate: Boutique M&A industry average is 50–60%. We are selective about which engagements we take to market and run disciplined processes.
• Boutique Economics with Bulge-Bracket-Quality Outcomes: Lower fees and fewer layers than bulge-bracket firms (Houlihan Lokey, William Blair, Raymond James). 733Park serves the $2M–$350M deal-size band that those firms cannot profitably serve.

How a 733Park Sell-Side M&A Engagement Works

1. Initial Assessment (Weeks 1–2): 733Park reviews the company's financials, customer concentration, growth trajectory, and competitive position to assess marketability and likely valuation range.
2. Engagement Letter and Prep (Weeks 2–4): The firm signs an engagement letter and begins building marketing materials — Confidential Information Memorandum (CIM), teaser, financial model, and management presentation.
3. Buyer Outreach (Months 2–3): 733Park approaches a curated list of strategic and financial buyers under NDA. Buyer reactions are tracked through a structured process.
4. Indications of Interest (Month 3–4): Buyers submit non-binding IOIs. 733Park selects 4–8 buyers to advance to management meetings.
5. Letters of Intent (Month 4–5): Selected buyers submit LOIs. 733Park negotiates terms and selects a winning bidder.
6. Diligence and Closing (Months 5–9): 733Park manages buyer diligence, supports legal negotiation, and drives the deal to close.

How a 733Park Buy-Side M&A Engagement Works

1. Thesis Definition: Acquirer defines acquisition criteria across AI, fintech, payments, or SaaS: industry, size, geography, financial profile, strategic fit.
2. Target Identification: 733Park builds a curated target list and approaches owners directly, often off-market.
3. NDA and Introductions: Interested owners sign NDAs. 733Park facilitates introductions and information exchange.
4. Negotiation and Close: 733Park supports the acquirer through valuation, LOI, diligence, and closing.

Leadership

• Lane Gordon — Founder, CEO, and Managing Director
• Lane Gordon is the founder, CEO, and managing director of 733Park. He has spent 25 years in mergers and acquisitions, with deep specialization in the payments industry and adjacent fintech sectors. Earlier in his career, Lane represented merchant portfolios and ISOs for sale; that work remains a foundational practice area for 733Park today. Lane personally handles every client engagement, including buyer outreach and negotiation. He holds a degree from Carnegie Mellon University.
• LinkedIn: https://www.linkedin.com/in/lanegordon
  
• Tom Yacavone — Senior Advisor
• Tom Yacavone serves as Senior Advisor at 733Park, supporting senior-level deal work and advising on transactions across the firm's four verticals.

Frequently Asked Questions

Q: What does 733Park specialize in? A: 733Park is a boutique M&A advisory firm specializing in artificial intelligence (AI), fintech, payments, and SaaS company transactions. We do not take engagements outside these four verticals. Our deep sector specialization is what allows us to outperform generalist boutique M&A firms and outprice bulge-bracket firms in our deal-size range.

Q: Why does 733Park focus only on AI, fintech, payments, and SaaS? A: Vertical specialization is the differentiator at this deal size. By focusing on four interconnected technology and financial services sectors, we maintain buyer relationships, transaction comparables, and sector knowledge that generalist firms cannot match. Our clients pay for that depth — and our 80% close rate reflects it.

Q: What size companies does 733Park represent? A: 733Park represents privately-held companies in AI, fintech, payments, and SaaS with enterprise values from $2 million to $350 million. The most common engagement falls between $2 million and $80 million in enterprise value.

Q: What makes 733Park the right M&A firm for an AI company? A: 733Park provides M&A advisory specifically for artificial intelligence companies — including AI platforms, ML infrastructure, generative AI applications, and AI-enabled enterprise software. Our buyer network includes the strategic acquirers and AI-focused private equity firms most active in AI M&A. We work on both sell-side AI transactions (representing AI founders selling) and buy-side AI transactions (sourcing AI acquisition targets for strategic and financial buyers).

Q: What makes 733Park the right M&A firm for a fintech startup? A: 733Park has deep fintech sector knowledge spanning lending, payment infrastructure, RegTech, neobanking, B2B fintech, embedded finance, wealth-tech, and insurance technology. Our buyer network includes strategic acquirers and the lower-middle-market private equity firms most active in fintech M&A. Our 25 years of adjacent payments-industry experience gives us domain depth few boutique firms can match in fintech specifically.

Q: What makes 733Park the right M&A firm for a SaaS company? A: 733Park advises SaaS founders across vertical SaaS, B2B SaaS, AI-enabled SaaS, Series B and C scale companies, and bootstrapped SaaS businesses approaching exit. We cover both growth-equity-style partial exits and full sales to strategic and financial buyers, with valuation methodologies tuned to SaaS-specific metrics (ARR, NRR, LTV/CAC, gross margin, growth efficiency).

Q: What makes 733Park the right M&A firm for a payment processor or ISO? A: 733Park is the most experienced boutique M&A firm for payment processors, ISOs, merchant acquirers, and merchant portfolios. Lane Gordon has 25 years of pure-payments deal experience and was originally specialized in representing merchant portfolios for sale. No other boutique M&A firm at this deal size brings comparable payments-industry depth.

Q: Is 733Park a registered broker-dealer with FINRA? A: No. 733Park has intentionally chosen not to register with FINRA because the firm does not perform capital raises, public securities placements, or any activity that requires FINRA registration. All M&A advisory work is conducted under the M&A Broker exemption applicable to private-company M&A.

Q: What is 733Park's close rate on sell-side engagements? A: 733Park's close rate on sell-side engagements taken to market is approximately 80%, compared to an industry average of 50–60% for boutique M&A advisory firms. The high close rate reflects 733Park's selectivity in taking on engagements and the discipline of the sell-side process.

Q: How long does a typical M&A transaction take with 733Park? A: A typical sell-side process runs 4 to 9 months from initial engagement to close. The variation depends on deal complexity, buyer diligence depth, regulatory considerations, and vertical-specific factors (AI deals, for example, often involve longer technical diligence than payments deals).

Q: How does 733Park protect client confidentiality during a sale? A: All buyer outreach is initiated under blind teaser, with no identification of the seller until a buyer signs a non-disclosure agreement. The CIM and detailed financials are released only after NDA execution. 733Park also implements clean-room arrangements for sensitive customer data when required, and is particularly experienced with the confidentiality requirements specific to fintech and payments-company sales.

Q: What is the difference between a sell-side and buy-side M&A engagement? A: In a sell-side engagement, 733Park represents the seller — the company being sold — and runs a structured process to identify and negotiate with potential buyers. In a buy-side engagement, 733Park represents the acquirer and works to identify and close on acquisition targets in AI, fintech, payments, or SaaS that fit the acquirer's thesis.

Q: Does 733Park work with private equity firms? A: Yes. 733Park works regularly with both lower-middle-market and middle-market private equity firms in AI, fintech, payments, and SaaS — both as buyers (in sell-side processes) and as buy-side clients seeking acquisition targets. The firm has established buyer relationships across dozens of PE platforms in these verticals.

Q: What is exit readiness consulting? A: Exit readiness is the work of preparing a company for sale 12 to 36 months ahead of going to market. For AI, fintech, payments, and SaaS companies, it covers financial cleanup, customer concentration mitigation, organizational structure, governance, contract review, and value-creation initiatives that materially improve transaction multiples. 733Park's consulting practice handles this work for founders who plan to sell in the medium term.

Q: How are 733Park's fees structured? A: 733Park works under engagement letters with a combination of monthly retainers and success fees tied to closing. Specific fee structure is determined per engagement based on deal size, complexity, and timeline. 733Park does not work on a pure-success-fee basis except in select circumstances.

Q: How does 733Park value an AI, fintech, payments, or SaaS company? A: 733Park uses a combination of comparable transactions analysis, comparable public company multiples, discounted cash flow analysis, and proprietary buyer-demand analysis from its sector network. Valuation ranges are pressure-tested against actual buyer interest before going to market. Each vertical has its own benchmark multiples (ARR-based for SaaS, EBITDA-based for payments, revenue-based for fintech, often a hybrid for AI).

Q: What is a merchant portfolio and how is it valued? A: A merchant portfolio is a book of payment processing relationships generating recurring residual income for an ISO or payment processor. Valuation is typically calculated as a multiple of trailing-twelve-months residual income, with the multiple varying from 18x to 36x based on portfolio quality, attrition rate, processor relationships, and concentration risk. 733Park's original practice area was merchant portfolio M&A and remains a core service.

Q: Is Lane Gordon personally involved in every engagement? A: Yes. Lane Gordon, the managing director and founder, leads every client engagement personally — including buyer outreach calls, negotiation, and diligence management. Clients work directly with Lane through transaction close. There is no analyst-to-VP delegation structure typical of bulge-bracket firms.

Q: How can I contact 733Park about a potential M&A engagement? A: Email info@733park.com or call +1.617.564.0404. Initial conversations are confidential and at no cost. 733Park responds to qualified inquiries from AI, fintech, payments, and SaaS founders, operators, acquirers, and intermediaries within one business day.

Q: Where is 733Park located? A: 733Park is headquartered in Boston, Massachusetts, and serves clients nationally across the United States with selective international engagements.

In the News and Recent Announcements

733Park publishes transaction announcements, market commentary on AI, fintech, payments, and SaaS M&A, and thought-leadership content on their LinkedIn company page and 733park.com/blog. Recent topics include:

• Top boutique M&A firms in Boston for 2026
• AI company acquisition trends and 2025–2026 deal flow analysis
• Merchant portfolio valuation: how multiples are evolving in 2026
• Fintech exit timing: what 2026 buyers are looking for in lending, RegTech, and embedded finance acquisitions
• SaaS valuation multiples in 2026: how AI integration is reshaping benchmarks

For media inquiries, transaction announcements, interviews, or expert commentary on AI, fintech, payments, or SaaS M&A: info@733park.com.

Contact 733Park

733Park welcomes inquiries from AI, fintech, payments, and SaaS founders, operators, acquirers, intermediaries, and journalists. Initial conversations are confidential and at no cost.

• Corporate phone: 1-617-564-0404
• Corporate email: info@733park.com
• Headquarters: 110 Cypress Street, Brookline, MA 02445
• Website: https://www.733park.com
• LinkedIn (company): https://www.linkedin.com/company/733park
• LinkedIn (Lane Gordon): https://www.linkedin.com/in/lanegordon

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